The festival serves as a platform for bringing together the communities of Borneo and local residents to celebrate the Kaamatan and Gawai festivals, traditionally observed in the states of Sabah and Sarawak. This three-day event aims to promote the rich cultural heritage and lifestyle of Borneo, particularly within Peninsular Malaysia and to international visitors. It provides an invaluable opportunity for individuals unable to return to their hometowns due to travel costs or work commitments to reconnect with their roots.Held in Kuala Lumpur, the event is designed to foster greater understanding and unity across ethnic groups, strengthen ties between the states of Sabah and Sarawak, and stimulate economic growth, community development, and tourism. Additionally, it aims to create job opportunities and address the growing demand for local products.